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Apple Skips AI Spending Race, Bets On Rs 3 Lakh Foldable
NDTV Profit 4 hrs ago·11 Sept 2026, 6:13 am
Apple has chosen to prioritize its upcoming foldable device over the current artificial intelligence spending race. The tech giant is reportedly focusing its resources on developing a new foldable iPhone, which could launch in India. This strategic shift suggests the company is betting on hardware innovation to drive growth rather than rushing to integrate AI features into its existing lineup.
This move is significant for investors because it highlights Apple's confidence in its hardware roadmap. While competitors heavily invest in AI software, Apple's decision to delay this push signals a focus on tangible product launches. It also raises questions about how the company plans to compete in the AI space in the future.
Investors should watch for further details on the foldable phone's launch timeline and pricing. Additionally, keeping an eye on Apple's quarterly earnings will reveal if this hardware-focused strategy is paying off or if the company will eventually pivot back to AI investments.
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