Positive impactCompany
Can AI keep your secrets safe? Eternal's dark.ai to offer encrypted chats
Business Standard 1 hr ago·22 Oct 2026, 3:56 am
Eternal, the parent company of the popular food delivery platform Zomato, is expanding its reach beyond groceries and food. Founder Deepinder Goyal has announced plans to launch a new AI product called dark.ai. This tool is designed to be a privacy-focused assistant, aiming to offer encrypted chats for founders, researchers, businesses, and governments. The goal is to provide a secure alternative to standard AI services, addressing growing concerns about data privacy in the digital age.
For investors, this move signals a strategic diversification for Eternal. It moves the company beyond its traditional core businesses into the high-growth technology sector. While the launch is set for the end of 2026, it highlights the company's ambition to innovate and capture value in emerging markets. The success of this new venture will depend on its ability to differentiate itself in a crowded field and build trust with enterprise clients.
Investors should keep an eye on the company's progress reports regarding dark.ai. Key metrics to watch include the number of enterprise clients signed and the level of funding secured for this new initiative. The long-term impact on Eternal's stock will likely depend on whether this new business line can generate significant revenue and profit over time.
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