Neutral impactCommodity
Dhanteras 2026: How Indians plan to buy gold this year, survey shows
CNBC-TV18 1 hr ago·6 Nov 2026, 2:42 am
A recent survey by LocalCircles indicates that nearly 30% of consumers planning to buy gold this Dhanteras intend to use informal channels to secure lower prices. This trend is largely driven by high import duties, which significantly inflate the cost of gold in the formal market. As a result, many investors are turning to unregulated channels to avoid these steep premiums, prioritizing immediate savings over the security of official transactions.
For investors, this shift highlights a growing disconnect between official gold prices and consumer purchasing power. While the broader market may see stable demand, the reliance on informal channels suggests that retail investors are becoming increasingly price-sensitive. This behavior could impact the volume of gold traded through official exchanges and bullion dealers in the coming weeks.
Moving forward, market participants should monitor the volume of gold imports and the liquidity in the bullion market. If the trend of avoiding formal channels persists, it may put pressure on official gold prices and affect the performance of gold-related stocks. Investors should also keep an eye on any policy changes regarding import duties that could alter this purchasing behavior.
Key takeaways
- Category: Commodity.
Why it matters
A routine update. Use the price and stock snapshot to gauge how the market is responding.
