Neutral impactEconomy
Is WhatsApp Going To Let iPhone Users Chat With Third-Party AI Agents? Here's What We Know
NDTV Profit 2 hrs ago·22 Sept 2026, 5:02 pm
WhatsApp is reportedly testing a new feature on its iOS app that allows users to create custom AI agents for messaging. These agents can be designed to handle specific tasks, such as booking travel or answering customer support queries, effectively acting as personalized assistants within the chat interface.
This development is significant for the broader technology sector as it signals a potential shift in how major messaging platforms integrate artificial intelligence. For investors, it highlights the growing competition in the AI application layer and could influence the competitive landscape for tech giants.
Investors should watch for the official rollout of this feature and how competitors respond. The success of such AI integrations could drive user engagement and open new revenue streams for the companies involved.
Key takeaways
- Category: Economy.
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