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Roadies Rebirth: When, Where To Watch Rannvijay Singha-Hosted Season 21 Reality Show
NDTV Profit 3 hrs ago·27 Sept 2026, 4:49 pm
The adventure reality series "Roadies" is set to launch its 21st season, with actor‑host Rannvijay Singha returning to lead the show. The new season will roll out on the channel and streaming platform in early October, featuring the usual mix of travel challenges and eliminations that have made the franchise a staple of Indian television.
For investors, the revival matters because high‑profile reality programmes draw large audiences and command premium advertising rates. Broadcasters and streaming services that carry the show can see a short‑term lift in ad revenue, while brands that sponsor the episodes gain exposure to a youthful, engaged demographic.
Going forward, keep an eye on the show's viewership numbers and the advertising spend disclosed in the next quarterly earnings of media houses. Strong ratings could translate into higher ad‑price negotiations, while a muted response may temper expectations for revenue growth in the sector.
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