Purple Style Labs Limited
PERNIASPOPNSE
₹522.90▲ +5.65 (+1.09%)
Whole company worth₹4,147 Cr
ProfitLoss-making
1-year range₹501 – ₹589
The short version
A steadily growing, loss-making business.
What Purple Style Labs does
Incorporated in August 2015, Purple Style Labs Limited is a multi-brand luxury omni-channel fashion platform operating under Pernia’s Pop-Up Shop (PPUS).
Worked out from Purple Style Labs's own filed results and exchange data, in plain words. Where a finance term matters, we say what it means.
01What does it do?
Purple Style Labs is a small-sized company in speciality retail.
Incorporated in August 2015, Purple Style Labs Limited is a multi-brand luxury omni-channel fashion platform operating under Pernia’s Pop-Up Shop (PPUS).
- Whole company is worth
- ₹4,147 crore
- Shareholders
- 25,359 people
- Listed since
- 2026
A small company by stock-market value — these tend to move more sharply.
02Is it growing?
Sales have grown 15% a year for 3 years.
At that pace a business doubles in size roughly every 5 years.
Point at a bar for exact figures · amounts in ₹ crore
03Does it make money?
For every ₹100 it sells, it spends ₹151.
Here is where the money from Purple Style Labs's sales went in FY26, the latest full year it has reported.
₹116
₹17
₹18
₹100 of sales ends here
- ₹116Costs of running the businessstaff, rent, marketing, power and everything else
- ₹17Interest on its loansthe cost of borrowed money
- ₹18Wear and tearmachines, stores and buildings losing value over time
- ₹51Lossspent beyond what came in — covered by savings or new money
On the money its owners have put in
It earns ₹13 a year on every ₹100 its owners have invested.
Bank FD ~₹6–7
₹13
₹0₹10₹20₹30₹40
That figure is called return on equity (ROE). Between ₹12 and ₹20 is a respectable return. For comparison, a bank fixed deposit pays roughly ₹6–7.
04Is the price high or low?
Purple Style Labs made a loss, so there is no "price for profit" to measure.
Investors are paying for what they hope it will earn later, not what it earns today. That makes the price harder to judge and more sensitive to news.
The share price over the past year
It is 11% below its highest price of the past year and 4% above its lowest.
05Who owns it?
Its founders and parent group own just 24 of every 100 shares.
If the company were split into 100 equal shares, this is who would hold them. 25,359 people and institutions hold its shares.
As filed for the quarter ending 30 Sept 2026. Arrows show the change since the quarter before, in percentage points.
06What is going well, and what to watch
The figures raise more questions than they answer.
Picked out of the numbers above by fixed rules — the same rules for every company — so nothing here is somebody's opinion.
Going well
Nothing stands out in its favour in the figures we have.
Worth watching
- Lost ₹285 crore in its last financial year.
- Owes ₹16.4 of debt for every ₹1 its owners have in the business.
07What happened lately?
Its latest quarter.
Apr–Jun 2026 is the most recent quarter it has reported. Each figure is compared with the same three months a year earlier, because many businesses sell more in some seasons than others.
Sales
₹119 Cr
Loss
₹88 Cr
No notable developments in the last few weeks.
Advanced view
Every number, every table, the full chart.
Ten years of statements, quarterly results, peers side by side, technical indicators, analyst estimates, bulk deals and filings.
Ask DoXy
Still have a question about Purple Style Labs?
This page describes Purple Style Labs using its reported figures and exchange data. It is for information only and is not investment advice or a recommendation to buy, sell or hold. DocStoX is not a SEBI-registered investment adviser or research analyst.
Purple Style Labs Limited (PERNIASPOP): company summary
The company's revenue grew 13.9% annually, reaching ₹558 crore, but net profit worsened as a loss widened from ₹188 crore to ₹285 crore.
Purple Style Labs Limited (PERNIASPOP) is a micro-cap Consumer Services company valued at ₹4,147 crore operating in Speciality Retail on the NSE and BSE.
- Recent price move
- Purple Style Labs Limited last traded at ₹522.9, modestly up 1.09% on the day.
- Recent developments
- On 2026-09-22, the company announced an acquisition agreement, which could expand its operations. On 2026-09-19, details of its IPO were disclosed, showing it was subscribed 1.29 times overall. On 2026-09-07, the company's shares were set to list, with retail investors showing strong interest.
- Financial performance
- The company's revenue grew 13.9% annually, reaching ₹558 crore, but net profit worsened as a loss widened from ₹188 crore to ₹285 crore. In the latest quarter, revenue rose to ₹119 crore, but the net loss remained at ₹88 crore, with the net profit margin deteriorating to -51.1% from -38.4%.
- Valuation multiples
- A price-to-earnings ratio is not meaningful here because the company is loss-making; the stock trades at 7.35 times book value.
- Things to watch
- The company reported a net loss of ₹285 crore for the latest fiscal year, with the net profit margin declining to -51.1%. The debt to equity ratio is 16.42, indicating highly leveraged finances. The stock is 8.0% below its 52-week high, reflecting a recent decline in value.
- Where it stands
- The company's business shows revenue growth but persistent net losses, with the latest quarter's net loss remaining at ₹88 crore. The most significant movement is the widening net loss, which highlights ongoing challenges in profitability. The stock is currently 8.0% below its 52-week high.
Summarised by DocStoX's model on 2026-10-17 from company filings, exchange data and news. This is a factual summary, not a rating or a recommendation. Informational only, not investment advice. Consult a SEBI-registered adviser before investing.
More Consumer Services stocks · Speciality Retail
Explore Purple Style Labs Limited’s valuation
Free deep-dive tools · no sign-up
Fair ValueOur fair-value estimate, upside, and Bear/Base/Bull scenarios.Intrinsic ValueGraham & earnings-power intrinsic value with margin of safety.DCFDiscounted cash flow — free cash flow, growth, value per share.ValuationP/E, P/B, earnings yield and the full multiples picture.Financial RatiosProfitability, leverage and efficiency ratios at a glance.PeersHow it stacks up against its closest listed competitors.
Purple Style Labs Limited peers in Consumer Services
Other Consumer Services stocks on the NSE & BSE. See the full Consumer Services sector list.
Related tools & concepts
Value Purple Style Labs Limited with the ratios and calculators DocStoX uses in its analysis.
P/E RatioPrice to earningsReturn on Equity (ROE)ProfitabilityROCECapital efficiencyDebt to EquityLeverageP/B RatioPrice to bookNet Profit MarginBottom-line efficiencyDCF / Intrinsic ValueEstimate fair valueCAGR CalculatorAnnualised returnDividend YieldIncome on pricePosition SizeRisk-based sizingBrokerage CalculatorCharges on a tradeSIP CalculatorSystematic investing